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The Trade, Autograph Collection

4.0 star property
4-star hotel near Lake Michigan

Choose dates to view prices

Photo gallery for The Trade, Autograph Collection

3 restaurants, breakfast, lunch, dinner served; American cuisine
3 restaurants, breakfast, lunch, dinner served; American cuisine
Exterior
Meeting facility
3 restaurants, breakfast, lunch, dinner served; American cuisine

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Bar
  • Housekeeping
  • Pet-friendly
  • 24/7 front desk

Explore the area

Map
420 West Juneau Avenue, Milwaukee, WI, 53203
  • Fiserv Forum
    ‪2 min walk‬
  • Baird Center
    ‪9 min walk‬
  • Harley-Davidson Museum
    ‪3 min drive‬
  • Milwaukee, WI (MKE-General Mitchell Intl.)
    ‪13 min drive‬

Room options

View all photos for Room, 1 King Bed

Room, 1 King Bed

Room, 1 King Bed

10.0 out of 10
Exceptional
(1 review)
  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Studio Suite, 1 King Bed

Studio Suite, 1 King Bed

Studio Suite, 1 King Bed

10.0 out of 10
Exceptional
(2 reviews)
  • 51 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Suite, 1 Bedroom, Balcony

Suite, 1 Bedroom, Balcony

Suite, 1 Bedroom, Balcony

  • 97 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Room, 1 King Bed (Mobility/Hearing Accessible, Tub)

1 bedroom, in-room safe, laptop workspace, blackout drapes

Room, 1 King Bed (Mobility/Hearing Accessible, Tub)

  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Room, 2 Queen Beds (Mobility/Hearing Accessible, Tub)

1 bedroom, in-room safe, laptop workspace, blackout drapes

Room, 2 Queen Beds (Mobility/Hearing Accessible, Tub)

  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

View all photos for Room, 1 King Bed (Mobility/Hearing Access, Roll-In Shwr)

1 bedroom, in-room safe, laptop workspace, blackout drapes

Room, 1 King Bed (Mobility/Hearing Access, Roll-In Shwr)

  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Room, 1 King Bed

Room, 1 King Bed

Room, 1 King Bed

9.6 out of 10
Exceptional
(15 reviews)
  • 29 sq m
  • Sleeps 2
  • 1 King Bed

View all photos for Room, 2 Queen Beds (Mobility/Hearing Access, Roll-In Shwr)

1 bedroom, in-room safe, laptop workspace, blackout drapes

Room, 2 Queen Beds (Mobility/Hearing Access, Roll-In Shwr)

8.8 out of 10
Excellent
(3 reviews)
  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

View all photos for Room, 2 Queen Beds

Room, 2 Queen Beds

Room, 2 Queen Beds

9.8 out of 10
Exceptional
(18 reviews)
  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

View all photos for Room, 2 Queen Beds

Room, 2 Queen Beds

Room, 2 Queen Beds

10.0 out of 10
Exceptional
(2 reviews)
  • 33 sq m
  • Sleeps 4
  • 2 Queen Beds

View all photos for Suite, 1 Bedroom

Suite, 1 Bedroom

Suite, 1 Bedroom

10.0 out of 10
Exceptional
(1 review)
  • 110 sq m
  • Sleeps 3
  • 1 King Bed and 1 Double Sofa Bed

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About the area

Milwaukee

Westown stay.At this Westown hotel, you'll be steps from Fiserv Forum and within a 15-minute walk of Marquette University. Martin Luther King Drive and Turner Hall and the Milwaukee Turners are also within half a mile (1 km).

What's nearby

  • Fiserv Forum - 2 min walk - 0.2 km
  • Baird Center - 9 min walk - 0.8 km
  • Riverside Theater - 11 min walk - 1.0 km
  • Marquette University - 13 min walk - 1.1 km
  • Harley-Davidson Museum - 3 min drive - 2.1 km

Getting around

  • Michigan & Jackson Tram Stop - 7 min drive
  • Milwaukee Intermodal Station - 17 min walk
  • General Mitchell Intl. Airport (MKE) - 14 min drive

Restaurants

  • ‪Red Rock Saloon - ‬6 min walk
  • ‪Harp Irish Pub - ‬5 min walk
  • ‪Milwaukee Brat House - ‬6 min walk
  • ‪Good City Brewing-June - ‬3 min walk
  • ‪Insomnia Cookies - ‬3 min walk

About this property

The Trade, Autograph Collection

4-star hotel near Lake Michigan
There are 3 restaurants on site. You can unwind with a drink at one of the 3 bars/lounges. Public spaces have free WiFi. For a fee, parking is available.

This 4-star Milwaukee hotel is smoke free.

  • 207 guestrooms or units
  • 9 levels
  • 3 dining venues
  • 3 bars or lounges
  • Built in 2023
  • Breakfast available (surcharge)
  • Front desk (24 hours)
  • Storage area for luggage
  • Wedding services available
  • Elevator
  • No smoking on site
The Trade, Autograph Collection offers 207 air-conditioned accommodations with espresso makers and safes. 65-inch flat-screen televisions come with digital channels.

Bathrooms include showers, bathrobes, and hair dryers. This Milwaukee hotel provides complimentary wireless Internet access, with a speed of 25+ Mbps. Change of towels and change of bedsheets can be requested. Housekeeping is provided daily.

Languages

English

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Property amenities

Family friendly

  • Mini-fridge

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 25+ Mbps
  • Available in some public areas: Free WiFi

Parking and transportation

  • Valet parking on site (USD 52 per night; includes in/out privileges)
  • Wheelchair-accessible parking available

Food and drink

  • Full breakfast available for a fee 6:30 AM to 11:00 AM on weekdays and 7:00 AM to 11:00 AM on weekends; USD 5 to 30 per person
  • 3 bars/lounges
  • 3 restaurants

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Grab bar near toilet
  • Transfer shower
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible business center
  • Wheelchair-accessible gym
  • Wheelchair-accessible parking
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

Room amenities

Entertainment

  • 65-inch flat-screen TV with digital channels

Bedroom

  • Bedsheets provided
  • Blackout drapes

Bathroom

  • Bathrobes
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Food and drink

  • Espresso maker
  • Mini-fridge

More

  • Air conditioning
  • Energy-saving switches in guestrooms
  • Heating
  • Laptop workspace
  • LED lighting
  • Phone
  • Recycling
  • Safe
  • Water-efficient showers

Policies

Check-in

Check-in start time: 4:00 PM; Check-in end time: midnight
Minimum check-in age: 21

Check-out

Check-out before 11:00 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • Pets: USD 125.00 per accommodation, per stay, plus a deposit of USD 125.00 per stay
  • Only dogs are allowed
  • Weight limit: 100 lbs per pet
  • Service animals are exempt from fees

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.
  • Cribs (infant beds) are not available.

Property payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for full breakfast: approximately USD 5.00 to 30.00 per person
  • Valet parking fee: USD 52.00 per night (in/out privileges)
  • Pet deposit: USD 125.00 per stay
  • Pet fee: USD 125.00 per accommodation, per stay
  • Service animals are exempt from fees

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
This property affirms that it follows the cleaning and disinfection practices of Commitment to Clean (Marriott)
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room. This property accepts Visa, Mastercard, American Express, Discover, Diners Club, JCB International, Union Pay, and debit cards. Cash is not accepted. This property affirms that it follows the cleaning and disinfection practices of Commitment to Clean (Marriott).

Property is also known as

The Trade, Autograph Collection Hotel
The Trade, Autograph Collection Milwaukee
The Trade, Autograph Collection Hotel Milwaukee

The Trade, Autograph Collection Reviews

Reviews

9.4

Exceptional

Rating 10 - Excellent. 355 out of 429 reviews
Rating 8 - Good. 38 out of 429 reviews
Rating 6 - Okay. 20 out of 429 reviews
Rating 4 - Poor. 7 out of 429 reviews
Rating 2 - Terrible. 9 out of 429 reviews

9.8/10

Cleanliness

9.6/10

Staff & service

9.6/10

Amenities

9.6/10

Property conditions & facilities

9.6/10

Eco-friendliness

Reviews

10/10 Excellent

Patrick, BLOOMFIELD HILLS

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 3 nights in May 2025

10/10 Excellent

William

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Mar 2025

10/10 Excellent

Sara

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Lovely hotel in a great area!

Very nice hotel in a convenient area close to Fiserv Forum! We were very impressed with all aspects from the room to the food and bar choices in the hotel itself. We will definitely stay again!
Stayed 1 night in Mar 2025

10/10 Excellent

Robin

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Mar 2025

10/10 Excellent

Michael

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great place to stay when going to a Bucks game!
Stayed 1 night in Mar 2025

10/10 Excellent

Thomas

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Mar 2025

10/10 Excellent

Jennifer

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Feb 2025

10/10 Excellent

Kari

Liked: Cleanliness, staff & service, property conditions & facilities
Very clean, staff was extremely professional and approachable. Super convenient being across from Fiserv Forem.
Stayed 1 night in Mar 2025

10/10 Excellent

Angela

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jan 2025

10/10 Excellent

mark

Came to town for a Bucks Game. Perfect place to stay. Great food. Upper bar stays open late.
Stayed 1 night in Mar 2025

10/10 Excellent

Andre

Stayed 2 nights in Feb 2025

10/10 Excellent

Annie

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Excellent as always

Very well located to go to à Bucks Game at the Fiserv Forum
Stayed 2 nights in Mar 2025

10/10 Excellent

Katie

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Feb 2025

8/10 Good

Randi

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Mar 2025

10/10 Excellent

capri

Stayed 2 nights in Feb 2025

10/10 Excellent

Thomas

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Staff and services outstanding will return when in town.
Stayed 2 nights in Mar 2025

10/10 Excellent

Darryl

V
Stayed 1 night in Dec 2024

2/10 Terrible

Christina

Stayed 1 night in Feb 2025

10/10 Excellent

Alyson

Liked: Staff & service, property conditions & facilities
Close to all things downtown, food and drink in the hotel is very good. We will stay again.
Stayed 2 nights in Feb 2025

10/10 Excellent

Patricia

Liked: Cleanliness, staff & service, property conditions & facilities
Clean and new
Stayed 1 night in Feb 2025

10/10 Excellent

Keaton

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Jan 2025

8/10 Good

Larry

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jan 2025

10/10 Excellent

Christine, Appleton

Travelled with partner
Liked: Property conditions & facilities
Beautiful hotel, very accommodating staff. And just across the street from FiServ Arena! We’ll be back.
Stayed 1 night in Feb 2025

10/10 Excellent

Claire

Liked: Cleanliness
Stayed 1 night in Feb 2025

6/10 Okay

Verified traveller

Travelled with family
Liked: Staff & service, room comfort

Just ok

The property was lovely. However I think they are cutting undo corners. The towels are so scratchy it literally hurt my skin. They didn't provide any additional toilet paper, the Kleenex was just for show just a pretty Kleenex flower at the top the box was empty. The shower gel was empty and the shower was not cleaned prior lots of hair in the shower.
Stayed 1 night in Feb 2025