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Play Midtown

Hotel near Gordon Beach in Tel Aviv

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Photo gallery for Play Midtown

A restaurant with a large dining table set for a meal, surrounded by chairs.
A modern room with a glass table, a chair, a cabinet with a geometric pattern, and a large window offering a view of a building and trees.
A modern loft apartment with a high ceiling, a mezzanine bedroom, a staircase with a metal railing, and a large window providing a view of the outdoors.
A modern room with a glass table, a wooden chair, a bed, and a view of the cityscape.
A modern hotel room with a large bed, a cityscape painting, a digital welcome sign, and a view through large windows.

Reviews

7.8 out of 10
Good

Popular amenities

  • Free WiFi
  • Parking available
  • Housekeeping
  • 24/7 front desk

Explore the area

View in a map
Derech Menachem Begin 144, Tel Aviv, 6492102
  • Place, Azrieli Center
    ‪5 min walk‬
  • Place, Tel Aviv Museum of Art
    ‪8 min walk‬
  • Place, Rothschild Boulevard
    ‪4 min drive‬
  • Airport, Tel Aviv (TLV-Ben Gurion)
    ‪16 min drive‬

Room options

View all photos for Play Room

A hotel room with a bed, pillows, a nightstand with a lamp, a wall-mounted shelf with a plant, and a poster of a cityscape.

Play Room

8.0 out of 10
Very good
(3 reviews)
  • 25 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Loft Room

A modern hotel room with a large bed, a ceiling fan, a punching bag, and a TV displaying "PLAY HOTEL WELCOME".

Loft Room

  • 40 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Gallery Room

A modern loft apartment with a high ceiling, a mezzanine bedroom, a staircase with a metal railing, and a large window providing a view of the outdoors.

Gallery Room

10.0 out of 10
Exceptional
(1 review)
  • 40 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Double Bed and 1 Twin Sofa Bed
  • Free WiFi

Gallery Suite

  • 1 bedroom
  • Sleeps 5
  • 1 Queen Bed, 2 Twin Beds and 1 Twin Sofa Bed
  • Free WiFi

Room, Terrace

  • 40 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Play Solo

A hotel room with a large bed, a desk with a chair, a standing lamp, and a view of trees through large windows.

Play Solo

  • 1 bedroom
  • Sleeps 1
  • 1 Queen Bed
  • Free WiFi

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  • Pool
  • Hot tub
  • Spa
  • Free WiFi
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The price is CA $276
CA $276 total
Aug 15 - Aug 16
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About the area

Tel Aviv

Heart of Tel Aviv.Within a 10-minute walk of this Montefiore hotel, you'll find Azrieli Center and Azrieli Observatory. Tel Aviv Museum of Art and Ichilov Hospital are also within half a mile (1 km).

What's nearby

  • Azrieli Center - 5 min walk - 0.5 km
  • Azrieli Observatory - 7 min walk - 0.6 km
  • Tel Aviv Museum of Art - 8 min walk - 0.8 km
  • Rothschild Boulevard - 4 min drive - 2.3 km
  • Tel Aviv City Hall - 5 min drive - 1.9 km

Getting around

  • Tel Aviv HaShalom Station - 8 min walk
  • Ben Gurion Airport (TLV) - 26 min drive

Restaurants

  • ‪Arcaffè - ‬1 min walk
  • ‪Maison Kayser - ‬1 min walk
  • ‪Papagaio (פאפאגאיו) - ‬4 min walk
  • ‪2C Bar & Restaurant - ‬6 min walk
  • ‪Hiba - ‬1 min walk

About this property

Play Midtown

Hotel near Gordon Beach in Tel Aviv
Play Midtown offers its guests express check-in, express check-out, and an elevator. Public spaces have free WiFi. For a fee, parking is available.

This Tel Aviv hotel is smoke free.

  • 115 guestrooms or units
  • Front desk (24 hours)
  • Express check-in
  • Express check-out
  • Elevator
  • No smoking on site
Play Midtown offers 115 accommodations with safes. Televisions come with satellite channels.

Bathrooms include showers. This Tel Aviv hotel provides complimentary wireless Internet access, with a speed of 500+ Mbps (good for 6+ people or 10+ devices). Housekeeping is provided daily.

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Exterior
ABBA Hotel Tel Aviv-Yafo
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  • Air conditioning
  • Parking available
  • Business services
  • Bar
4.8 out of 5, Exceptional, 16 reviews
The price is CA $195
CA $195 total
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 500+ Mbps (good for 6+ people or 10+ devices)
  • Available in some public areas: Free WiFi

Parking and transportation

  • Secured, covered self parking on site (ILS 70 per day)
  • Wheelchair-accessible parking available

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible parking
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

Room amenities

Entertainment

  • Cable channels

Bedroom

  • Bedsheets provided

Bathroom

  • Private bathroom
  • Shower
  • Towels provided

More

  • Heating
  • Mobile key entry
  • Phone
  • Safe

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in available
Express check-in available
Minimum check-in age: 18

Check-out

Check-out before 11:00 AM
Contactless check-out available
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools
Check-out is at 2 PM on Saturdays and holidays.

Access methods

Staffed front desk

Pets

  • Pets and service animals are not allowed at Play Midtown

Children and extra beds

  • Children are welcome.

Property payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • You may be required to pay the following charge at the property: Israel Value-Added Tax (VAT) at 18%. A VAT exemption is available to travelers who present a valid passport and tourist visa showing they are not a resident of Israel.

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Covered self parking fee: ILS 70 per day
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
Cashless transactions are available
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property accepts Visa, Mastercard, and cash. For guests' safety, the property includes a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards in each accommodation. Cashless payment methods are available for all transactions and guests can access their rooms with a mobile device.

We should mention

  • Pets and service animals are not allowed on site.

Property is also known as

Play Midtown Hotel
Play Midtown Tel Aviv
Play Midtown Hotel Tel Aviv

Frequently asked questions

How close is Play Midtown to the airport?

Play Midtown is 13.5 mi (26-min drive) away from the Ben Gurion Airport (TLV) airport, the closest popular airport to the property.

How much does it cost to stay at Play Midtown?

As of Aug 6, 2026, prices found for a 1-night stay for 2 adults at Play Midtown on Aug 15, 2026 start from CA $336, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Does Play Midtown have an airport shuttle?

Airport shuttle services are not available at Play Midtown.

How close is Play Midtown to the beach?

This hotel is 2.8 mi (16-min drive) from Gordon Beach and 2.6 mi (14-min drive) from Bograshov Beach. Don't forget your sunscreen!

Does Play Midtown offer free breakfast?

Play Midtown does not offer free breakfast.

Is there a casino at Play Midtown?

No, there is no casino at this hotel.

What time is check-in at Play Midtown?

Check-in start time: 3:00 PM; Check-in end time: anytime. A fee applies for early check-in.

Is there free parking at Play Midtown?

Free parking is not available at this hotel. Self parking is available for ILS 70 per day.

Does Play Midtown have a pool?

Play Midtown does not have a pool.

Does Play Midtown have a spa?

There are no spa services available at this hotel.

How close is Play Midtown to downtown Tel Aviv?

Play Midtown is 0.9 mi away from Tel Aviv.

Play Midtown Reviews

Reviews

7.8

Good

Rating 10 - Excellent. 13 out of 32 reviews
Rating 8 - Good. 10 out of 32 reviews
Rating 6 - Okay. 3 out of 32 reviews
Rating 4 - Poor. 3 out of 32 reviews
Rating 2 - Terrible. 3 out of 32 reviews

9.0/10

Cleanliness

8.0/10

Staff & service

7.8/10

Amenities

8.0/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

Andrew

Liked: Cleanliness, staff & service, amenities
Great room and amazing property. Will definitely come back.
Stayed 2 nights in Feb 2026
Verified review

10/10 Excellent

Kapsalis

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It was a very nice stay
Stayed 3 nights in Feb 2023
Verified review

10/10 Excellent

RAFFI

Liked: Cleanliness, staff & service, property conditions & facilities
Clean
Stayed 1 night in Oct 2025
Verified review

10/10 Excellent

barak

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
This hotel is just straight up cool. Great staff, great service, and one great location.
Stayed 1 night in Mar 2024
Verified review

10/10 Excellent

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great customer service from reception to the bar. Very comfortable room, excellent shower. Very accessible to the train station and busses. Walking distance to Sarona market restaurants
Stayed 1 night in Aug 2022
Verified review

10/10 Excellent

Rachel

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Ultra-modern hotel! A plesiosaurs stay.
Stayed 2 nights in Sep 2022
Verified review

10/10 Excellent

Walker

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

The Best stay

All was perfect, the room, staff of reception is one of the best. Special thanks for management staff. I will come back for sure.
Stayed 1 night in Oct 2023
Verified review

8/10 Good

Calin Antoniu

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Good for a couple of days stay

Good hotel, next to business area. I had a gallery room which was pleasant however, fairly loud. The main downside was the lack of room service or a table to serve some food in the room.
Stayed 4 nights in Jan 2023
Verified review

8/10 Good

Eyal

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Nice hotel

Nice hotel, very good service. Breakfast is poor as many of the food finished very early and they didnt fill it again. Missing places in galary room to pit staff near the bed.
Stayed 1 night in May 2023
Verified review

10/10 Excellent

Gal

Liked: Property conditions & facilities
Disliked: Room comfort

Don’t recommend

Small room no windows to open,no balcony, to much money.
Stayed 1 night in Apr 2024
Verified review

6/10 Okay

Paz

Liked: Cleanliness
Disliked: Staff & service

Good location, terrible staff!

The rooms are so dark it is hard to navigate in them. And the windows face other windows so opening the curtains is not an option. As for the parking, it is EXTREMELY expensive and the hotel staff did not inform us there is a 50% discount for the hotel guests. When we approached them about this issue they completely dismissed us. The reception manager ignored our repeated requests to speak with her, though she was just nearby when we checked out, and no one offered us any sort of solution to this issue that was a clear malfunction on their part!
Stayed 2 nights in Oct 2022
Verified review

6/10 Okay

Verified traveller

Liked: Cleanliness
Disliked: Staff & service
I had to walk around for 15 minutes to find the lobby; once I did I had to wait another 10 minutes for another group to check in. There were two attendants but only one seemed to be checking people in. The house music they had in the hallways was loud enough that I heard it in my room all night long. There's also music in the courtyard in front of the hotel, but that stops at 11:00 and doesn't start until 7:00. There's no vent in the bathroom, so I left the door open so while showering, but this caused the fire alarm in the room to go off. There's also a light directly above the toilet that I hit my head on multiple times. The hotel was pretty mediocre -- breakfast was decent though and there was good coffee in the room when they actually bothered to replace the Nespresso pods. The location was good for me though, so I'll probably suffer through it all again when I next go to Tel Aviv. At least I know where checkin is now!
Stayed 7 nights in Nov 2022
Verified review

4/10 Poor

eugenio

Liked: Cleanliness, amenities, property conditions & facilities
Disliked: Staff & service
The most terrible experience I have ever had with a hotel. I arrived at 3 am , impossible to find the recepception which is inside of a tower among many other towers that have the same address ( no instructions in the web about this at all). I was TWO HOURS in the street trying to find a way to the reception...finally another passanger help me to reach the recepition. There, a very discorteus lady let me waiting for another 30 minutes for the checkin ( she didnt know what to do! ). They didnt want to accept my debit card ( " hotel rules") which I have used for many years all over the world. She forced me to pay cash for " any problem the hotel might have with me ( " hotel rules " again) . I have writen to the general manager to speak with him about this.....no answer at all. On top of that I was adviced that if I want my room to be clean I have to go EVERY DAY to the recepción to ask for It. More over, when I ask about breakfast service ( at what time and where) the lady answer was " you might better have breakfast out of the hotel because is cheaper and better!!! Until now, two days latter I have no answer to my messages to the hotel about this situación and of course no apologize at all. Terrible experience!
Stayed 1 night in Oct 2022
Verified review

2/10 Terrible

Verified traveller

Disliked: Staff & service, property conditions & facilities, room comfort

The worst hotel experience!

Loft room - 1st impression was good as the room was clean and large. 1st night - fire alarm ~2am for 20 minutes. Alarm again on my 3rd night. 2nd night - leak from the ceiling at night due to rain. Front desk sent a maintenance guy who couldn't fix it. As I had 1 more night at the hotel (under a separate reservation), and I was informed there were no more available rooms, I asked the front desk if I should cancel and book elsewhere. I was asked to wait for ~30 min for the manager to arrive. As I had already missed some of my planned morning activities, I packed and headed to the front desk where I was told that they were able to find me another room, so I could leave my bags and return later. In the evening, I checked in, was charged (for the loft room), and headed to my new room. To my surprise, it was their cheapest room type (not loft). I went back to the front desk where they claimed it was the room type I booked, then later apologized as they thought I knew it would not be the same room type (after I was charged for the more expensive one). I was then offered 50% off of the price I paid, which I accepted (as it was now evening and I had nowhere else to go). However, I ended up being charged both the full amount PLUS 50% (total of 150%). I tried to get a refund for over a month and the hotel did not reply to my messages, nor to the Hotels.com reps. They later ended up refunding only the additional 50%, so now it remains that I overpaid for their smallest room.
Stayed 1 night in Nov 2022
Verified review

4/10 Poor

Verified traveller

Disliked: Staff & service, property conditions & facilities, room comfort

Don't even think about it!!!

Terrible! From bell-boy service to check-in to the room (condition, features, settings). Everything just a joke! Don't expect anyone to come help you with your luggagessss when you parked in the front of the hotel. Even they see you carrying heavy luggages, no help. Someone even came to the car and asked me to moved the car. I will move after I unload my luggages. Check in, don't know what's going on, she did her own thing. After awhile of silence, 20+mins, said they need someone to go check if the room is ready, at 4pm. What? After long drive, forget about smooth check in. It is a 7mths new hotel, but it seems like 7 yrs old. Room, all electrics. Go figure. Try to turn on the lights when is very dark. No closet, no hangers, no where to hang jackets etc. No where to put your wet towels after you showered. No shower curtain, so expect to have wet floor after shower. One day there was a sudden building announcement in Hebrew while I was in the shower, all electricity when off; for not speaking the language, and heard a lot of people on the hallway. Immediately I went down from 3rd floor to the front counter, she just said is OK. Why can't they use the same announcement method to tell people it's a false alarm?! In English! After 30mins maybe the electricity came back (during power outage, you can't enter your room, room card won't work); Air conditioning doesn't work even the power is back. With 5 luggages would you hussel to change the room?? Expecting without help
Stayed 4 nights in Nov 2022
Verified review

8/10 Good

stephane

Liked: Cleanliness, staff & service, amenities
Personnel accueillant et petit déjeuner varié, Demander à la réservation une chambre calme, qui ne donne pas directement sur les grands boulevards. Les champs ne sont pas très bien autorisées par rapport à l’extérieur.
Stayed 1 night in Feb 2026
Verified review

10/10 Excellent

Heejoon

Liked: Cleanliness, staff & service, amenities
위치가 편함
Stayed 4 nights in Jan 2026
Verified review

2/10 Terrible

Satoshi

Liked: Cleanliness, staff & service
Disliked: Amenities, property conditions & facilities
使い勝手が凄く悪い
Stayed 12 nights in Apr 2023
Verified review

8/10 Good

philippe

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in May 2025
Verified review

10/10 Excellent

Matthew

Stayed 1 night in May 2025
Verified review

10/10 Excellent

Matthew

Stayed 1 night in Feb 2025
Verified review

8/10 Good

Verified traveller

Liked: Property conditions & facilities
Stayed 2 nights in Aug 2024
Verified review

10/10 Excellent

Visit

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Oct 2023
Verified review

8/10 Good

GILAD

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Aug 2023
Verified review

10/10 Excellent

Michel

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Nov 2022