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ICONA Diamond Beach

4.0 star property
4-star beachfront hotel near Wildwood Boardwalk

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Photo gallery for ICONA Diamond Beach

Cocktail bar, beach views, open daily
Hair salon
Premium Poolside King Studio | View from room
Front of property - evening/night
Premium Poolside King Studio

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Bar

Explore the area

View in a map
9701 Atlantic Ave, Wildwood Crest, NJ, 08260
  • Place, Five Mile Beach
    ‪2 min walk‬
  • Place, Cape May National Wildlife Refuge
    ‪6 min walk‬
  • Place, Centennial Park
    ‪3 min drive‬
  • Airport, Millville, NJ (MIV-Millville Municipal)
    ‪61 min drive‬

Room options

View all photos for Premium Poolside King Studio

Premium Poolside King Studio

Premium Poolside King Studio

10.0 out of 10
Exceptional
(2 reviews)
  • 37 sq m
  • Beach view
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Premium Poolside Double Suite

Hypo-allergenic bedding, in-room safe, individually decorated

Premium Poolside Double Suite

10.0 out of 10
Exceptional
(2 reviews)
  • 49 sq m
  • Beach view
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

View all photos for Premium King Suite

Hypo-allergenic bedding, in-room safe, individually decorated

Premium King Suite

9.2 out of 10
Wonderful
(5 reviews)
  • 48 sq m
  • Beach view
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Premium Double Suite

Hypo-allergenic bedding, in-room safe, individually decorated

Premium Double Suite

9.6 out of 10
Exceptional
(5 reviews)
  • 48 sq m
  • Beach view
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

View all photos for Signatures King Suite

Hypo-allergenic bedding, in-room safe, individually decorated

Signatures King Suite

10.0 out of 10
Exceptional
(1 review)
  • 48 sq m
  • Partial ocean view
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Signatures Double Suite

Hypo-allergenic bedding, in-room safe, individually decorated

Signatures Double Suite

9.4 out of 10
Exceptional
(3 reviews)
  • 48 sq m
  • 1 bedroom
  • Partial ocean view
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

View all photos for Classic King Suite

Hypo-allergenic bedding, in-room safe, individually decorated

Classic King Suite

9.4 out of 10
Exceptional
(6 reviews)
  • 48 sq m
  • Partial ocean view
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

View all photos for Classic Double Suite

Hypo-allergenic bedding, in-room safe, individually decorated

Classic Double Suite

9.6 out of 10
Exceptional
(22 reviews)
  • 48 sq m
  • 1 bedroom
  • Partial ocean view
  • Sleeps 6
  • 1 Queen Bed, 1 Double Bed and 1 Queen Sofa Bed

About the area

Wildwood Crest

Beachside getaway.Within a 15-minute walk of this Diamond Beach hotel, you'll find Five Mile Beach and Cape May National Wildlife Refuge. Sunrise at Rambler Road Park and Lakeview Docks are also within 2 miles (3 km).

What's nearby

  • Five Mile Beach - 2 min walk - 0.2 km
  • Cape May National Wildlife Refuge - 6 min walk - 0.6 km
  • Lakeview Docks - 3 min drive - 2.8 km
  • Centennial Park - 3 min drive - 2.8 km
  • Sunrise at Rambler Road Park - 3 min drive - 2.8 km

Getting around

  • Atlantic City Intl. Airport (ACY) - 52 min drive

Restaurants

  • ‪Crab House At Two Mile Landing - ‬3 min drive
  • ‪Sun'z Up Cafe - ‬3 min drive
  • ‪Crest Tavern - ‬6 min walk
  • ‪The Star Beach Bar - ‬1 min walk
  • ‪Admiral's Table Restaurant - ‬3 min drive

About this property

ICONA Diamond Beach

4-star beachfront hotel near Wildwood Boardwalk
Simply walk outside to feel the sun on your face at the sand beach. Sit back and relax on the beach with free beach club on site, cabanas (surcharge), and umbrellas. After a day at the beach, enjoy amenities at ICONA Diamond Beach like a seasonal outdoor pool, a children's pool, and a 24-hour fitness center.

Along with a restaurant, there's a snack bar/deli on site. You can enjoy a drink at one of the bars, which include a beach bar, a poolside bar, and a bar/lounge. Free self parking is available.

This 4-star Wildwood Crest hotel is smoke free.

  • 108 guestrooms or units
  • 1800 sq ft of conference space
  • 167 sq m of conference space
  • Deli
  • Cabanas on the beach (surcharge)
  • Beach lounge chairs
  • Umbrellas for the beach
  • Poolside lounge chairs
  • Umbrellas for the pool
  • Conference space
  • Breakfast available (surcharge)
  • Self-service laundry
  • Front desk (24 hours)
  • Storage area for luggage
  • Front-desk safe
  • Tour and ticket information
  • Wedding services available
  • Terrace
  • Gift shop
  • Newspapers in lobby (free)
  • ATM
  • Elevator
  • No smoking on site
  • Water dispenser
  • Bar or lounge
  • Bar on the beach
  • Bar by the pool
  • Dining venue
ICONA Diamond Beach offers 108 accommodations with safes and coffee/tea makers. These individually decorated and furnished accommodations have separate sitting areas. Accommodations at this 4-star hotel have kitchenettes with refrigerators, stovetops, microwaves, and separate dining areas.

Bathrooms include shower/tub combinations, bathrobes, complimentary toiletries, and hair dryers. 39-inch flat-screen televisions come with satellite channels. Housekeeping is offered daily and hypo-allergenic bedding can be requested.

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Property amenities

Family friendly

  • Children's pool
  • In-room kitchenette
  • In-room microwave
  • In-room refrigerator
  • Laundry facilities
  • Living room
  • Pool gate
  • Seasonal outdoor pool
  • Separate in-room dining area
  • Snack bar/deli

Internet

  • Available in all rooms: High-speed internet

Parking and transportation

  • Free self parking on site

Food and drink

  • Daily cooked-to-order breakfast available 8:00 AM to 11:00 AM for a fee: USD 15 to 15 per person
  • A bar/lounge
  • A beach bar
  • A poolside bar
  • A restaurant
  • Couples/private dining
  • Snack bar/deli

Things to do

  • 24-hour gym
  • Beach volleyball
  • Children's pool
  • Free beach club
  • Seasonal outdoor pool

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)

Room amenities

Entertainment

  • 39-inch flat-screen TV with satellite channels

Bedroom

  • Bedsheets provided
  • Hypo-allergenic bedding

Bathroom

  • Bathrobes
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower/bathtub combination
  • Towels provided

Food and drink

  • Coffee/tea maker
  • Cookware, dishware, and utensils
  • Dishwasher
  • Kitchenette
  • Microwave
  • Paper towels
  • Refrigerator
  • Separate dining area
  • Stovetop
  • Wet bar

More

  • Air conditioning (climate-controlled)
  • Connecting rooms available
  • Heating (climate-controlled)
  • Individual decor
  • Individual furnishings
  • Iron/ironing board
  • Laptop workspace
  • Living room
  • Safe
  • Separate sitting area

Policies

Check-in

Check-in start time: 3 PM; Check-in end time: 3:00 AM
Late check-in subject to availability
Minimum check-in age: 21

Check-out

Check-out before 10 AM
Contactless check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
If you are planning to arrive after 5:00 PM please contact the property in advance using the information on the booking confirmation

Renovations and closures

The property is closed between October 12 and April 16.

Access methods

Staffed front desk

Pets

  • No pets allowed, but service animals are welcome

Children and extra beds

  • Children are welcome.

Property payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • Resort fee: 12 percent of room rate
The resort fee includes:
  • Beach access
  • Beach loungers
  • Concierge service
  • Fitness center access
  • In-room coffee
  • In-room safe
  • Phone calls
  • Pool access
  • Shuttle service

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for cooked-to-order breakfast: approximately USD 15 to 15 per person

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Cashless transactions are available
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room. This property accepts Visa, Mastercard, American Express, Discover, Diners Club, JCB International, and Carte Blanche. Cash is not accepted. Cashless payment methods are available for all transactions.

We should mention

  • The seasonal pool will open in May and close in October.
  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.

Property is also known as

Hotel Icona
Hotel Icona Diamond Beach
Hotel Icona Diamond Beach Wildwood Crest
Icona Beach
Icona Beach Hotel
Icona Diamond Beach
Icona Diamond Beach Hotel
Icona Diamond Beach Wildwood Crest
Icona Hotel
Icona Hotel Diamond Beach
Pier 6600 Wildwood Nj
ICONA Diamond Beach Hotel
ICONA Diamond Beach Wildwood Crest
ICONA Diamond Beach Hotel Wildwood Crest

Reviews

ICONA Diamond Beach Reviews

9.4

Exceptional

9.6/10

Cleanliness

9.6/10

Staff & service

9.2/10

Amenities

9.4/10

Property conditions & facilities

9.4/10

Eco-friendliness
Rating 10 - Excellent. 770 out of 1000 reviews
Rating 8 - Good. 162 out of 1000 reviews
Rating 6 - Okay. 41 out of 1000 reviews
Rating 4 - Poor. 14 out of 1000 reviews
Rating 2 - Terrible. 13 out of 1000 reviews

Reviews

10/10 Excellent

Amr

Liked: Cleanliness, staff & service, property conditions & facilities
Staff is nice, property has private beach and outside pool with all what you need. Great for family and kids
Stayed 3 nights in Aug 2025

10/10 Excellent

Ane

Stayed 2 nights in Aug 2025

2/10 Terrible

Kester

Disliked: Cleanliness, property conditions & facilities
Stayed 2 nights in Aug 2025

10/10 Excellent

Dawn

Stayed 3 nights in Aug 2025

8/10 Good

Dushyant

Stayed 3 nights in Aug 2025

8/10 Good

Marc

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Aug 2025

10/10 Excellent

Sean

Stayed 4 nights in Jul 2025

8/10 Good

Jamie

Stayed 3 nights in Jul 2025

10/10 Excellent

Kerri

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This place was fantastic. When I booked the reservation I told them we were celebrating our 31st wedding anniversary and there was a cold bottle of champagne waiting in the room. The king suite was gorgeous. Excellent location and beautiful beach.
Stayed 3 nights in May 2025

10/10 Excellent

Rebecca

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff and service is fantastic
Stayed 5 nights in Jul 2025

10/10 Excellent

Elizabeth

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel is beautiful, kept wonderfully clean, and has a lot of amenities. The location is great. Key standouts are the food in the hotel is very good and beach access, snack and bar area are great, and it’s nice to have beach chairs and umbrellas available.
Stayed 3 nights in Jul 2025

10/10 Excellent

Kelly

Travelled with family and small children
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful resort with incredible service.
Stayed 3 nights in Jul 2025

10/10 Excellent

Neil

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 4 nights in Jul 2025

10/10 Excellent

Peter

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely property right by the beach and extremely friendly and helpful staff. Excellent location as well to explore both Wildwood and Cape May
Stayed 3 nights in Jul 2025

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, room comfort
Stayed 4 nights in Jul 2025

10/10 Excellent

Melissa

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 3 nights in Jul 2025

10/10 Excellent

Nitasha

Travelled with family and small children, Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Overall wonderful experience!! Some improvements can be made to the facility itself (our sliding door to the balcony was impossible to open and close), but the staff is phenomenal! So I’ll let that one slide (no pun intended).
Stayed 2 nights in Jul 2025

10/10 Excellent

Gregory

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Jul 2025

10/10 Excellent

George

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great for family beach trip

Great family beach trip. Restaurant very good. Would definitely return.
Stayed 4 nights in Jul 2025

8/10 Good

Sadie

Stayed 5 nights in Jul 2025

10/10 Excellent

DANIEL

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Every staff member more pleasant than the next. Clean pleasant resort.
Stayed 3 nights in Jul 2025

8/10 Good

Nicole, Little falls

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The check-in was smooth with friendly staff. Shuttle Service - Convenient shuttle to the convention center departs hourly, with accommodating drivers. Beach Amenities - The staff sets up free umbrellas and chairs from 8 am to 6/7 pm. Lifeguards clear the beach by 4:50 pm. The sand is soft, but an outfall pipe nearby affects the view and sometimes causes odors. A shuttle is available to the beach, though I didn’t use it. Room - We had a small room with two full beds. One bed was against the wall, making it hard to get out, and the bathroom was compact. The hotel provided toiletries, and extra supplies were given at the front desk upon request. The room was clean and comfortable, with a balcony accessible from both the bedroom and living room. The kitchen had basic appliances, but bring your own K-cups and drinks. Hallways displayed local history. Parking - No issues with parking; valet is available. Fitness Center - Very small with only a couple of machines. Restaurant - Enjoyed a pleasant breakfast with friendly staff and a nice pool view. Beach Bar - Great service with plenty of seating for drinks and appetizers. Pool - Nice with plenty of umbrellas, but seating can be limited at busy times. My biggest complaint and the reason it’s not 5/5 for all areas - Many cheaper hotels have free 24 coffee and tea, water, even cookies and apples. You were charged $4 for a bottle of water. A hotel charging their prices on a beach, should have free water.
Stayed 4 nights in Jul 2025

10/10 Excellent

Jeremy, Richmond

Travelled with family and small children
Liked: Cleanliness, property conditions & facilities
Love the access to the private beach and the rooms were perfect for our family.
Stayed 4 nights in Jul 2025

10/10 Excellent

Raymond

Travelled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Very nice and comfortable place right on the beach. Clean.
Stayed 1 night in Jun 2025

4/10 Poor

Marianna

Travelled with family, Travelled with family and small children
Liked: Cleanliness, staff & service, property conditions & facilities
Disliked: Amenities
Very small room - bathroom is a total joke - for 4 people this was a pure joke - we were very uncomfortable. We probably will not be returning because of this. Pool tiny - and not heated. Food very mediocre for the price. The towels at the pool remind me of cheap camp towels. My husband said this place reminds him of a motel.
Stayed 2 nights in Jul 2025