Now Now NoHo

2.0 star property
Hotel near New York University in New York

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Photo gallery for Now Now NoHo

Enter a welcoming space with a distinctive archway, comfortable seating, and lush greenery.
1 bedroom, desk, free WiFi, bed sheets
Shower, bathrobes, towels
Stylish building with a mix of architectural styles, featuring a ground-level storefront and large windows.
Welcome to our reception area, where friendly staff are available to assist you at one of our reception desks, equipped with digital kiosks.

Reviews

8.2 out of 10
Very good

Popular amenities

  • 24/7 front desk
  • Air conditioning
  • Free WiFi

Explore the area

Map
338 Bowery, New York, NY, 10012
  • Washington Square Park
    ‪6 min walk‬
  • New York University
    ‪6 min walk‬
  • Times Square
    ‪7 min drive‬
  • New York, NY (LGA-LaGuardia)
    ‪17 min drive‬

Room options

Female Now or Never Cabin

9.0 out of 10
Wonderful
(2 reviews)
  • 5 sq m
  • Sleeps 1
  • 1 Twin Bed

Now or Never Cabin

10.0 out of 10
Exceptional
(1 review)
  • 5 sq m
  • Sleeps 1
  • 1 Twin Bed

Premium Cozy Sleeper Cabin

  • 3 sq m
  • Sleeps 1
  • 1 Twin Bed

Cozy Sleeper Cabin

7.6 out of 10
Good
(12 reviews)
  • 3 sq m
  • Sleeps 1
  • 1 Twin Bed

Female Sleeper Cabin

9.0 out of 10
Wonderful
(15 reviews)
  • 3 sq m
  • Sleeps 1
  • 1 Twin Bed

Premium Now or Never Cabin

  • 5 sq m
  • Sleeps 1
  • 1 Twin Bed

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About the area

New York

Manhattan stay.Within a 10-minute walk of this Manhattan hotel, you'll find New York University and Washington Square Park. Also, 5th Avenue is within half a mile (1 km) and Empire State Building is within 2 miles (3 km).

What's nearby

  • Washington Square Park - 6 min walk - 0.6 km
  • New York University - 6 min walk - 0.6 km
  • One World Trade Center - 5 min drive - 2.9 km
  • Madison Square Garden - 5 min drive - 3.1 km
  • Times Square - 7 min drive - 4.9 km

Getting around

  • Bleecker St. Station - 3 min walk
  • New York 9th St. Station - 16 min walk
  • LaGuardia Airport (LGA) - 33 min drive

Restaurants

  • ‪Phebes Tavern - ‬1 min walk
  • ‪Swift Hibernian Lounge - ‬2 min walk
  • ‪Vic's - ‬2 min walk
  • ‪Il Buco Alimentari & Vineria - ‬1 min walk
  • ‪Slainte - ‬2 min walk

About this property

Now Now NoHo

Hotel near New York University in New York
As a guest of Now Now NoHo, you'll find express check-in and express check-out. Public spaces have free WiFi.

This New York hotel is smoke free.

  • 180 guestrooms or units
  • Front desk (24 hours)
  • Express check-in
  • Express check-out
  • No smoking on site
Now Now NoHo offers 180 air-conditioned accommodations with bathrobes. Guests can surf the web using the complimentary wireless Internet access. Guests have access to shared bathrooms. Bathrooms include showers. Housekeeping is provided on request.

Languages

English

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • No onsite parking available

Accessibility

  • No elevator

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Bathrobes
  • Detached shared bathroom
  • Shower
  • Towels provided

More

  • Air conditioning
  • Desk
  • Heating

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Express check-in available
Minimum check-in age: 18

Check-out

Check-out before 11:00 AM
Express check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are not available.
  • Cribs (infant beds) are not available.

Property payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • Breakage deposit: USD 50 per stay

We've listed all charges provided to us by the property.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card, or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession. No onsite parking is available. This property accepts Visa, Mastercard, American Express, and Discover. Cash is not accepted. 

Property is also known as

Now Now NoHo Hotel
Now Now NoHo New York
Now Now NoHo Hotel New York

Now Now NoHo Reviews

Reviews

8.2

Very good

Rating 10 - Excellent. 122 out of 235 reviews
Rating 8 - Good. 53 out of 235 reviews
Rating 6 - Okay. 32 out of 235 reviews
Rating 4 - Poor. 9 out of 235 reviews
Rating 2 - Terrible. 19 out of 235 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

8.2/10

Amenities

8.6/10

Property conditions & facilities

8.8/10

Eco-friendliness

Reviews

8/10 Good

Claire

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
the room was tiny, but really all you need if you're on a budget. bed, pillow, blankets were great. I would have appreciated a water cooler, fountain on my floor. The bathroom and showers were dark and uninviting.
Stayed 1 night in Jun 2025

10/10 Excellent

Hannah

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Perfect place if you just want somewhere to drop your stuff, sleep/relax, and shower! Pretty quiet-- they provided earplugs and a sound machine but I didn't have to use either. Note that you'll want to bring shower shoes (showers were clean but communal so that's best practice). It was a little pricey, but for a solo traveler it's the best price you might expect in Manhattan.
Stayed 1 night in May 2025

10/10 Excellent

lara

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Hostel vibe but cutest most cozy little room ever:) shared bathroom but it’s nice + the alchemist shower products😍 you get ear plugs and a fancy robe!
Lobby area mirror by front desk during the day
Lobby area mirror by front door at night
My room !
Lobby area mirror by front desk at night
Stayed 2 nights in May 2025

10/10 Excellent

Azbe

Stayed 7 nights in Apr 2025

4/10 Poor

Samantha

Liked: Cleanliness, amenities
Disliked: Staff & service
House keeping starts at 8am and they slam doors and yell like passive aggressive parents that don’t care if you are still sleeping
Stayed 4 nights in Apr 2025

10/10 Excellent

Krystal

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It was super convenient easy I needed a place to lay my head I was in town for work didn't mind that they had a community shower toilet and sink areas for the women but the only negative side I would say would be that I wish I wasn't as close to the bathrooms as I was because the sound kept me up but they do provide ear plugs
Stayed 3 nights in Apr 2025

2/10 Terrible

Maria Helena, Houston

Disliked: Staff & service, amenities, property conditions & facilities
These are 4 walls and no ceiling.. I knew it was going to be small but lack of a ceiling means I heard people around me in other "cabins" snoring. I also did not appreciate not being informed that this room does NOT have it's own bathroom. That was nasty..
Stayed 1 night in May 2025

4/10 Poor

George

Liked: Cleanliness, staff & service, property conditions & facilities
Disliked: Amenities
This hotel is a nightmare. None of the rooms have a ceiling so they are all open to each other in the common hall. All night long you hear, coughing, sneezing, phone alarms, doors slamming, entry beeps, footsteps, hacking, and even the zipper of people dressing. No way should these rooms be worth more than $100, if that. Otherwise it's a very good location and the property is kept very clean.
Stayed 4 nights in May 2025

6/10 Okay

Phillip

Liked: Cleanliness, staff & service
Disliked: Amenities, property conditions & facilities
It was my first time staying at a pod hotel, and it will also be my last. I understand the size of the rooms, but the rules and regulations of the property were unbelievable: 1) No eating or drinking in the rooms 2) No talking on cell phones (this was due to the false ceiling each room had, consequently, allowing for noise from snoring neighbors to be clearly heard) 3) Lounge in basement was the only place to congregate, eat and drink, and only a vending machine was made available with limited options The staff, however, were quite friendly and accommodating, so I will give it that, but that's all.
Stayed 1 night in May 2025

8/10 Good

Cynthia Dilys Ivy

Liked: Cleanliness, staff & service
Communal shower didn’t look clean
Stayed 1 night in May 2025

10/10 Excellent

Lloyd Anthony

Liked: Cleanliness, staff & service, property conditions & facilities
Definitely will be back for any future trip solo trip I take to New York
Stayed 3 nights in May 2025

8/10 Good

SHINYA

Liked: Cleanliness, staff & service, amenities
It’s hard to carry suitcase to 3rd floor.
Stayed 2 nights in May 2025

2/10 Terrible

Eran

Disliked: Cleanliness, property conditions & facilities
trash
Stayed 2 nights in Apr 2025

8/10 Good

Ziyan

Liked: Cleanliness, staff & service
Stayed 3 nights in Apr 2025

10/10 Excellent

Joseph

Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It was a unique experience and a great place to stay in manhattan
Stayed 2 nights in Apr 2025

10/10 Excellent

David Anthony

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great place to stay at if you’re traveling solo
Stayed 4 nights in Apr 2025

10/10 Excellent

Sean

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
A great sleeper cabin stay. Comfy beds, clean properly, frreah, bathrooms, good staff. A great between hostel and hotel place to stay. Perfect for the just need a quality bed and good shower for a single, economically sensible traveler
Stayed 4 nights in Apr 2025

10/10 Excellent

Lillian, Los Angeles

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
If you're looking for a cosy, unique experience, particularly as a solo traveller, this is a great choice. The rooms are small, but well designed for comfort and storage, so I didn't feel cramped or claustrophobic. Because of the design of the pods, noise does potentially carry, but the other guests were respectful of the house rules (wear your headphones!), and there are complimentary earplugs and an eye mask just in case. The shared bathrooms were kept clean, and felt sufficient for the number of guests, and the neighborhood offers easy access to the metro and numerous great dining and shopping options. I would happily stay here again on another solo trip.
Stayed 5 nights in Apr 2025

8/10 Good

Emily

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This place is adorable, but it's certainly not for everyone. People with mobility issues or visual impairments may find it challenging. The rooms are *tiny*. They're so cute, but maneuvering around in them can be darn-near impossible. In a standard cabin, you can open a carryon-size clamshell suitcase on the floor and stand up against the door, but that's all. And the rooms are DARK. Holy cow. Even in broad daylight I struggled to see in my cabin. And use the ear plugs. Overall, the staff is lovely and helpful and the cleaning crew is exceptional: The bathrooms and showers are shared spaces, but you'd hardly know it with how clean they keep it. Location is outstanding. So many good spots to eat and shop within a 15-minutes walk. You'll be spoiled for choice.
Stayed 3 nights in Apr 2025

2/10 Terrible

Ellen

Business traveller
Liked: Cleanliness
Disliked: Staff & service, room comfort

DON'T STAY HERE IF YOU NEED TO SLEEP AT NIGHT

During each of the 2 nights of my stay I was wakened at 4:30 am by loud music blasting through the hotel's central sound system, and when I staggered down the two steep flights of stairs (there are no elevators) to the Reception (yes, in my pajamas) and asked them to turn it off the people on duty just shrugged and said they couldn't do anything about it. But even if this hadn't happened, the walls between the tiny rooms are so thin I could hear the breathing of the people in the rooms next to me, as well as every little sound - the crinkling of candy wrappers, moving of suitcases (very hard to navigate in the rooms so there's a lot of pushing of suitcases under beds so one can step onto the floor, etc), and ringing of cel phones even though there is ban on cel phone use in the rooms "out of consideration for others" -- which is a JOKE when you consider that the hotel itself was blasting the music that woke me up. And so many other totally impractical features - no elevator, very steep stairs -- do NOT come with a heavy suitcase unless you're strong and have good balance -- shower facilities in the basement three flights down, rooms so dark (they are all windowless) that even when you can find space to open your suitcase you can only see into it with your phone torch on, no eating/drinking allowed apart from in a tiny room in the basement that has only 4 seats, and only one bench outside on the sidewalk that seats just 3...HOW DID THEY COME UP WITH THIS STUPID CONCEPT???!!!
Stayed 2 nights in Apr 2025

10/10 Excellent

Jeremiah

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Apr 2025

10/10 Excellent

April

Stayed 4 nights in Apr 2025

8/10 Good

Daniel

Stayed 5 nights in Apr 2025

6/10 Okay

JOHN KIT ELISON

Liked: Staff & service
The property itself is fine, but your experience really depends on who else is living nearby. There are no ceilings, so you can hear everything : people sleeping, talking, phone alarms, notifications, etc. The room door are also extremely loud after midnight, so you'll likely be woken up whenever someone goes to the restroom or leaves the building. I will avoid this area for peak season.
Stayed 4 nights in Apr 2025

10/10 Excellent

Jose

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

1st Rate Utilitarian Chic Accommodations

I like exploring new concept hotels in NYC in some of my favorite parts of the city-- in this case The Bowery. Now Now Noho is unique. A hip hostel style accommodation-- a cross between a train compartment and a small boat cabin. European and Japanese style and efficiency vibes. Stunningly executed design. The compartments are beautiful and comfortable. They are designed for single occupancy. The bathroom/shower area in the wing I stayed was super clean. It affords a high level of privacy. I certainly enjoyed the experience and hope to be back.
Stayed 2 nights in Apr 2025